Repository logo
 

AN EMPIRICAL STUDY ON THE ADOPTION OF MOBILE NEWS ARTICLES: FOCUSING ON HEURISTIC AND SYSTEMATIC CUES OF CURATED MOBILE NEWS APPS

dc.contributor.authorPuri, Malti
dc.contributor.copyright-releaseNot Applicableen_US
dc.contributor.degreeMaster of Scienceen_US
dc.contributor.departmentBusinessen_US
dc.contributor.ethics-approvalReceiveden_US
dc.contributor.external-examinerN/Aen_US
dc.contributor.graduate-coordinatorDr. HÉLÈNE DEVALen_US
dc.contributor.manuscriptsNot Applicableen_US
dc.contributor.thesis-readerDr. KYUNG YOUNG LEEen_US
dc.contributor.thesis-readerDr. QI DENGen_US
dc.contributor.thesis-readerDr. PAOLA A GONZALEZen_US
dc.contributor.thesis-supervisorDr. HÉLÈNE DEVALen_US
dc.date.accessioned2021-01-11T12:36:28Z
dc.date.available2021-01-11T12:36:28Z
dc.date.defence2020-12-10
dc.date.issued2021-01-11T12:36:28Z
dc.description.abstractOnline curated news apps, such as Inshorts, have been becoming increasingly popular, largely because they provide users with the highlights of news articles that have been specifically selected for them. Each curated news article is accompanied by a link to the full-length article. In this study, the Heuristic-Systematic Model (HSM) of information processing is employed to examine various factors that may lead users to visit the actual news websites in order to read the full-length article. In particular, this research assesses whether the dimensions of information quality, source credibility, and title attractiveness have a significant relationship with a reader’s intention to read the full article. Furthermore, it is proposed that these relationships are negatively moderated by readers’ habits of reading online news on their mobile devices, and their proficiency in the English language. This research contributes to the body of knowledge on the HSM, mobile news consumption, and information quality.en_US
dc.identifier.urihttp://hdl.handle.net/10222/80185
dc.language.isoenen_US
dc.subjectMobile Newsen_US
dc.subjectCurated Newsen_US
dc.subjectHeuristic Systematic Modelen_US
dc.subjectLanguage proficiencyen_US
dc.subjectInformation Qualityen_US
dc.subjectSource Credibilityen_US
dc.subjectinshorts appen_US
dc.titleAN EMPIRICAL STUDY ON THE ADOPTION OF MOBILE NEWS ARTICLES: FOCUSING ON HEURISTIC AND SYSTEMATIC CUES OF CURATED MOBILE NEWS APPSen_US
dc.typeThesisen_US

Files

Original bundle

Now showing 1 - 1 of 1
Loading...
Thumbnail Image
Name:
Puri-Malti-MSc-BUSS-Dec-2020.pdf
Size:
3.72 MB
Format:
Adobe Portable Document Format
Description:

License bundle

Now showing 1 - 1 of 1
No Thumbnail Available
Name:
license.txt
Size:
1.71 KB
Format:
Item-specific license agreed upon to submission
Description: