Browsing Faculty of Graduate Studies Online Theses by Subject "Extended Reality"
Now showing items 1-1 of 1
-
EXPLORING THE EFFECT OF IMMERSIVE EXTENDED REALITY VERSUS 2D VIRTUAL TOUR ON POTENTIAL MUSEUM VISITORS’ MEMORABILITY AND INTENTION TO VISIT
(2023-12-12)Cultural heritage institutions, including museums, are faced with the challenge of enriching visitor experiences to remain competitive and appealing to diverse audiences in an ever-evolving global tourism landscape. This ...