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“Don’t be evil”: Uncovering the implications of Google search

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dc.contributor.author Winston, Stephanie
dc.date.accessioned 2011-06-17T19:02:52Z
dc.date.available 2011-06-17T19:02:52Z
dc.date.issued 2011-03-31
dc.identifier.citation Winston, S. (2011). “Don’t be evil”: Uncovering the implications of Google search. Dalhousie Journal of Interdisciplinary Management, 7, 1-12. en_US
dc.identifier.uri http://hdl.handle.net/10222/13828
dc.description.abstract Google has taken the world by storm, and, with its fast and seemingly accurate search results, internet users are increasingly using this search engine to obtain the majority of their information. This paper studies the implications of internet users’ increasing reliance on Google for retrieving information. It specifically examines Google search because it is the world’s most prominent search engine, and studies the potential flaws in its algorithm, such as search engine bias and the rich-gets-richer phenomenon, as well as issues in the overall website retrieval process. It concludes that due to the sheer number of users relying on the first page of Google results for information, the seemingly indiscernible flaws in the system have a significant effect on the formation of knowledge. en_US
dc.language.iso en en_US
dc.publisher Dalhousie Journal of Interdisciplinary Management en_US
dc.relation.ispartofseries Volume 7;
dc.subject Google Search en_US
dc.subject Internet en_US
dc.subject Search Engine en_US
dc.subject Information in Society en_US
dc.subject Information Retrieval en_US
dc.title “Don’t be evil”: Uncovering the implications of Google search en_US
dc.type Article en_US

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